Kent Wasp Control
Bringing a Trusted Kent Pest Control Service Online
About the project
The Original Kent Wasp Control has been removing wasp and hornet nests and safely re-homing bees across Kent since 1990. Run personally by Mark, the business has built a strong local reputation through word of mouth, repeat customers, and years of reliable, same-day call-outs.
Despite 35 years of experience and consistently excellent customer reviews, the business had no proper website. This meant many Kent homeowners searching online after spotting a nest simply could not find the company. Even when they did, there was no website to quickly answer their questions or give them confidence to make that urgent call.
Fast Ranking was asked to build a website that turns a stressful situation into a simple next step. It needed to load quickly, be easy to use, build trust from the first visit, and help Kent Wasp Control appear in searches across the 35+ towns and villages it serves.
Challenges
There was no existing website, so we had to create the entire online presence from scratch for a business that had relied on its reputation for 35 years.
People dealing with an active wasp nest need reassurance and a quick way to call, rather than a slow website filled with unnecessary information.
Three services - wasp removal, hornet removal, and bee re-homing - each needed their own clear explanation and customer journey.
More than 35 towns and villages across Kent needed local SEO coverage without taking attention away from the business’s Ashford base.
After 3 Months of Launch, the Redesigned Website Strengthened Kent Wasp Control’s Online Presence and Generated More Local Enquiries
Our Process
We started by speaking directly with Mark to understand how the business works, what customers usually ask, and what makes the service different. That information shaped a straightforward website focused on trust, speed, local visibility, and making urgent enquiries easier.
User Research & Competitors analyze
We reviewed pest control businesses across Kent to understand how they present their services and where Kent Wasp Control could stand out. This helped us create a website focused on fast access to information, local relevance, customer reassurance, and clear ways to get in touch.
Our Approach
A full discovery call with Mark captured 35 years of experience, working hours, service details, and the reassurance points customers value most.
A click-to-call option was placed in the header across every page, keeping the phone number one tap away.
Three dedicated service pages covered Wasp Nest Removal, Hornet Removal, and Bee Re-Homing, each with clear information and trust-focused messaging.
A dedicated Areas Covered page listed more than 35 Kent towns, supporting local search without overcrowding the homepage.
The complete content library was created from scratch, including website copy, page structure, and imagery direction, as the client had no existing written content.
Typeface & Colors We Use
Primary Typeface
Teko
Secondary Typeface
Lato
A
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A
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Warm Camel
#EEB25A
Midnight Charcoal
#140E07
Slate Grey
#F5D30E
White
#FFFFFF
